Tuesday, December 23, 2008

Day 30

23 November 2008
Puan Wan Asiah came to my workplacement/internship today with Puan Amnah to evaluate me. At first she meets Puan Farah which is my industrial supervisor. Maybe there's a secret between them. Hehe. Don’t know. I just said maybe. After half and hour Puan Farah called me. She told that Puan Wan Asiah wanted to interview me. Huhu. Then I came to the meeting room where Puan Asiah waited for me to evaluate me. She asked me how you’re practical here. Then I told her that it is not so busy because all the employees have their own work and I got I own task which is my industrial supervisor gave me. She asked me again about this place. Then I told her the true story of this place. It is a big company that has a big business. This company owned by a bumiputra and the first owner was dead and the company was taken by his son which is Mr.Riza. He's a rich man and very close with his employees. Beside that I also explain about my work here to Puan Wan Asiah. What I do here and everything about my company. Then I go through with by task. I explain about my task which is about Kaspersky antivirus for business. Err! I so nervous because there are three women was hearing what I will present to them. Huh! Feel really² nervous but I try to control my feeling. Slowly I take a deep breath and told them everything. This is what we call a learning process. It is hard when you learn something new and it will be harder when you didn't try to grab and solve the problem. Yeah! Frankly speaking I’m not a best student like others but I still try to follow the flow to be like them. Continue later~

Sunday, December 21, 2008

Day 29

22 December 2008
I was prepared my report for tomorrow because tomorrow my academic supervisor will visit and evaluate me. I have to read all task and understand it before my academic supervisor ask me what am I doing for two months. So, good luck for me tomorrow!

Friday, December 19, 2008

Day 28

19 December 2008
There’s no task for me today because I have settled my task and prepare for my presentation next week. I have called Puan Wan Asiah for confirmation date that she will come to visit my internship place. So, she confirm with me and my industrial supervisor to visit me next week on Tuesday 23rd December 2008. Other than that I studied my proposal and my idea of marketing strategy.

Thursday, December 18, 2008

Day 27

18 December 2008
I have submitted my marketing strategy idea today. Then, Puan Tengku Farah told me to follow her meet the person who wants to present the new product from his company which is printing system that can decrease cost of printing, fax and copy. It is interesting because the system can save the printer and the electric.

Wednesday, December 17, 2008

Day 26

17 December 2008
I have completed my task today which is my own idea to improve kaspersky marketing strategy. Below is my idea of marketing strategy
Idea to improve marketing strategy
Advertising – Advertise the product through newspaper, magazine and etc.

Promotion – Promote latest product at corporation, internet cafe, school, student and worker.

Production – Control the production systematically. Example: Don’t develop new product too fast. Try to control the production because it can cause excessive.

Benefit for customer – Provide customer with more benefits than other competitor and provide the customer at the highest satisfaction which is give customer benefit when they buy the product such as thumb drive or any merchandise.

Join PC Fair – Sell the product at a lower price that can convince customer and promote the new product such as the latest product Kaspersky 2009.

Open Booth – Open booth at any carnival or strategic place to get further customer such as pc fair to promote product.
How we convince user
Kaspersky antivirus has produce two products for business which is Open Space Security (Integrated Security) and Stand alone (Targeted Security). User can choose either of the products to get full protection from the virus. Both of the products have their specific advantages. For Integrated Security, the protection extends beyond the workplace to reach remote users and an increasingly mobile workforce. Furthermore, Integrated Security defends all types and sizes of network with protection for workstations, smart phones, files servers, mail servers and gateways. Open Space Security divided by four securities which is Work Space Security, Business Space Security, Enterprise Space Security and Total Space Security. Altogether security protects network structures of all sizes from basic to complex.
Targeted security protects specific points of the network which is specific for file servers, mail servers, internet gateways and workstations. It is stand alone product because the protections are not extends beyond the workplace. Benefits that user will get when they buy this product is the computer is protected from the viruses and we can guarantee user of this product because we have been experimented this antivirus product and make a comparison against other antivirus product.
Why Buy Antivirus Software
An unprotected computer is a vulnerable computer, plain and simple. Every year there are hundreds of viruses, Trojans, worms and other malware, released into cyberspace designed to harm your computer. Most people don’t realize that malware is everywhere and avoiding the malicious computer invader is very difficult. And usually, you won’t even know you’ve become a victim.
There are many different types of viruses floating through the internet. Consider yourself lucky if you have never been the victim of a virus. If you have ever come back to your computer and found it won’t start and all your files erased and unrecoverable, you know exactly why you need to protect your computer. A typical virus will essentially wipe out the master boot record of your computer and making it completely unusable. In some cases, the only thing left to do is to reformat your hard drive and reinstall your operating system and lost all your important data. Kaspersky antivirus will stop viruses before they ever reach your hard drive and keep your computer safe, usually without you noticing.
More than 80% of home computers have spyware installed on them nd the user don’t even know it. Spyware or sometimes called adware is small, seemingly innocent piece of software that embeds itself in your internet browser. As you surf the internet, signing into email, social networks or bank accounts, the spyware program reports back to home base with all your personal information. Before long, your resources are drained, your computer slows down, and some stranger knows everything about you.
Rootkits are also types of spyware. In this case, a hacker takes control of your computer without you knowing and uses your hard drive and IP address to infect others. This type spyware is difficult to detect on your own, but Kaspersky antivirus will detect a dangerous download and immediately delete the file.

What to Look for Antivirus Software
5 elements to look for antivirus which is

  • Ease of use
  • Effective in identifying viruses and worms
  • Effective at cleaning or isolating infected files
  • Activity reporting

Tuesday, December 16, 2008

Day 25

16 December 2008

Today I still in progress do the marketing strategy and still searching information about Kaspersky antivirus. Beside that, I wrote a summary about my idea and make a correction about my conclusion. I try to find as much information as I can to master the product. There is lots of information in the Internet that I used to widen my knowledge to have an idea to improve the marketing strategy. That's all for today task.

Sunday, December 14, 2008

Day 24

15 December 2008
I am tired today because I can't sleep last night. I feel so sleepy at the office. For today, I elaborated my idea and give some example how to improve the marketing strategy and convince customer to satisfy with our product.